Xiaomi’s sub-brand, POCO, doubled down on the budget phone segment with the launch of the POCO M2 Pro in July of 2020, giving birth to its super cheap M line. This series expands the company’s budget offerings, although some of these models were rebranded versions of Redmi phones, another sub-brand of Xiaomi.

POCO, like its Redmi counterpart, has seen the most success in the budget segment in recent years, particularly in Asian and European markets. The POCO M series is renowned for producing some of the most affordable phones on the market today. The POCO M3 and M4 series, in particular, demonstrated that the Chinese phone manufacturer could deliver distinctive designs in the low-cost segment.

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